DURJA

Parvai's Promise

The Parvai promise is an assurance to all our patrons on what each product represents in its tangible and non-tangible forms. Especially from a customer's point of view, from how it feels on the skin to its deep intrinsic value and the impact it creates on craftspeople and patrons.

• Opulent and luxurious 
• Elegant Occasionwear 
• Luxurious comfort 
• Soft and smooth texture
• Easy to drape
• Moisture absorbent & hypoallergenic
• Easy to care for and will retain its beauty for years - (Something we are a big believer in).
• Labour-intensive craftwork requiring over 300 person-hours
• Artisans fully paid dignified wages
• Available as a single piece only
• Rich, ornate, unique pallu
• Pure Silk

Product

This regal sari, crafted from 100% pure silk and hailing from Kanchipuram, showcases a bright, dual-toned orange shade contrasted by a bright pink border & pallu. Combining these colours creates an elegant, luxurious contrast that makes a bold statement. The body of the sari is elegantly adorned with unique gold zari extra-weft motifs. This sari exudes elegance, featuring a sophisticated 3-inch border embellished with narrow mayil kannu bands enclosed in a thilagam motif band. The magnificent bright pink endpiece has intricate peacock motifs and beautifully woven brocade panels in gold zari. The sari is paired with a classic continuation blouse 

Dimensions:

• Length - 5.5 meters
• Width - 1.27 meters
• Blouse - 0.77meters
• Weight - 734 grams
• Garment care: Take care of your garment, for these are heirloom pieces that patrons can pass down through generations. We recommend gently hand-washing these sarees in cool water with mild detergent. Shade dry these sarees & avoid drying them under direct sunlight.

Process

Handcrafted products have a true personality; they express character, skill, and culture. Who designed the product? Was there an inspiration behind the design? How do you know that the garment was made with love? How would you know if those who made them were healthy, motivated, and happy artisans? The only way is to observe and appreciate the process. We allow the process to be seen there by empowering the patron to see the impact they have on the process.

• Woven in: Kanchipuram, Tamil Nadu
• Woven with Pure Mulberry Silk &  5G Gold Zari
• Technique: Handwoven on a traditional floor loom with adai 
• Preloom preparation time: 25 days
• Motif: Traditional Kanchipuram motifs
• Weaving process: 45 days

People

At Parvai, craft people matter and through our products, our mission is to shed light on the people we work with, for they matter the most to us. We work to bring a positive change in the lives of those who make our products.

We encourage patrons to ask us about them as we believe it is the first step to bringing change.

Who Made My Clothes? / Are They Safe? / Are They Empowered? / Can They Afford To Live Dignified Lives? / Are They Free?

Parvai answers these critical questions regarding the people who work on our products. We love the people who make our products and do not enslave, endanger, exploit, overwork, harass, abuse or discriminate. We believe in giving a face to all who uphold and uplift the world of craft and human heritage. At Parvai, the patron meets the maker.

• Dyers: Thaygarajan and his team of 2 dyers
• Preloom Preparations: nearly six people are involved in warping, sizing, winding, loom setting, etc.
• Petni: Shanthi and Lakshmi
• Woven by: Sundarakalathi & Tamizselvi

Perspective

Project Durja draws inspiration from a classic design popularised in the 1980s. It features exquisite gold zari work that elegantly spans the sari, enhancing its visual appeal. However, what truly sets this piece apart is the unique colour combinations, which create a stunning brilliance and an aura that captivates the viewer.

Other questions

Note: This product is handwoven and handblocked, so slight irregularities might exist. Imperfections and variations in the product cannot be considered defects, as they are inherent to the handmade process. The product colours may vary due to the light sources or monitor settings.

Do you want to know more? We are available at +917358550888 (WhatsApp) & happy to speak to you about our creations.